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Last updated: April 2026
The Mercer Brand (Mercer Amsterdam B.V.) (“we”, “us”, or “our”) values your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, make a purchase, or otherwise interact with us.
For orders placed outside of the European Union (EU), Global-e acts as the Merchant of Record. In such cases, Global-e is responsible for processing your personal data in connection with your order. Please refer to Global-e’s Privacy Policy for more information.
We may collect personal data when you:
Visit our website
Place an order
Subscribe to our newsletter
Contact us
Participate in a contest, promotion, or survey
This data may include your name, address, email address, phone number, and payment details.
We use your personal data for the following purposes:
To provide and invoice our services
To process and deliver your order and keep you informed of its status
To inform you about our products, services, and activities
To respond to your inquiries or requests
To share data with third parties where necessary to perform services on our behalf or where required by law
We process personal data on the following legal bases:
Your consent
Performance of a contract
Compliance with legal obligations
Legitimate interests (e.g. improving services, fraud prevention)
If you subscribe to our newsletter, we may use your data to personalize offers based on your preferences and purchase history. If you participate in a promotion, we may use your data to administer the promotion and communicate results.
We also collect technical data such as IP addresses for security, analytics, and website performance.
Data Controller:
The Mercer Brand (Mercer Amsterdam B.V.)
Ferdinand Bolstraat 54H
1072 LL Amsterdam
The Netherlands
Your data may be processed or stored by trusted third-party providers acting on our instructions.
You can subscribe to our newsletter via www.themercerbrand.com. By subscribing, you agree to receive marketing communications via email and, where applicable, by post or SMS, including updates, offers, and event invitations.
You can unsubscribe at any time using the link in any newsletter or by contacting us.
Under applicable data protection laws, you have the right to:
Access your personal data
Correct inaccurate data
Request deletion of your data
Restrict or object to processing
To exercise your rights, contact us at: service@themercerbrand.com or by mail at the address above.
To submit a formal request regarding your personal data, please email service@themercerbrand.com with the subject line “Data Request”. Include your full name, email address, and a clear description of your request.
We will respond within 30 days, in accordance with the GDPR. If necessary, this period may be extended by an additional 30 days, and you will be informed accordingly.
Cookies are small text files stored on your device when you visit a website. They help ensure the website functions properly and improve your user experience.
We use cookies to:
Enable website functionality (e.g. shopping cart, checkout)
Analyze website performance
Personalize your experience
Improve marketing effectiveness
We may also use tracking pixels in emails to measure engagement.
Most browsers accept cookies automatically. You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect website functionality.
Strictly necessary cookies: Required for website operation
Performance cookies: Help us understand website usage
Functional cookies: Remember your preferences
Marketing cookies: Deliver relevant advertisements
For more details, please see our Cookie Policy.
Our website uses social media plugins (e.g. Instagram, Facebook, Pinterest, YouTube, Google). These plugins operate on a “two-click” basis, meaning data is only shared once you actively enable them.
Please consult the privacy policies of these platforms for more information.
We use Google Analytics (Google LLC) to analyze website usage. IP anonymization is enabled, meaning your IP address is shortened before processing.
Google processes data on our behalf under a data processing agreement. You can opt out using the Google Analytics Opt-out Browser Add-on.
We use Klaviyo for email marketing. Your name and email address are used solely for sending communications.
Data may be transferred outside the EEA, including to the United States. Klaviyo ensures appropriate safeguards through Standard Contractual Clauses approved by the European Commission.
Our webshop is hosted by Shopify. Shopify processes your personal data to provide secure hosting and technical support.
Data may be transferred outside the EEA (including Canada and the USA) with appropriate safeguards in place.
We use Mollie to process payments. Mollie processes your payment and identification data securely and may use anonymized data to improve services.
If you choose PayPal, your data is processed directly by PayPal, which acts as an independent data controller.
11. Data Security
We implement appropriate technical and organizational measures to protect your personal data. All data transfers are encrypted using SSL technology.
Our website may contain links to third-party websites. We are not responsible for their privacy practices and recommend reviewing their policies.
We retain personal data only as long as necessary for the purposes described or as required by law. For example:
Order data: retained for 7 years (tax obligations)
Newsletter data: retained until you unsubscribe
We may use automated tools to analyze preferences and personalize communications. However, we do not make decisions with legal or significant effects based solely on automated processing.
Our services are not intended for individuals under 16. We do not knowingly collect data from children. If this occurs, please contact us to remove the data.
We may update this Privacy Policy from time to time. The latest version will always be available on our website.
If you have any questions about this Privacy Policy or your personal data, please contact:
The Mercer Brand (Mercer Amsterdam B.V.)
Ferdinand Bolstraat 54H
1072 LL Amsterdam
The Netherlands
Email: service@themercerbrand.com
Cookies on this website that do not require approval.
Cookies that are essential, also known as ‘strictly necessary’ cookies, enable features without which you would not be able to use the website as intended. They are only saved on your computer while you are actually browsing the website.
Cookies on this website that require consent
Cookies which, in strictly legal terms, are not absolutely essential in order to use this website, do nevertheless fulfill important functions. Without these cookies, features that enable our website to be used easily will no longer be available. Settings you make, such as language choices, will no longer be saved, so you will be asked about them every time you change pages. As well as that, we will no longer have a way of presenting offers and other relevant communications to you that are tailored to you personally. Categories of Cookies used on this website
Strictly necessary cookies
These cookies are essential for the operation of the website and are used by The Mercer Brand for technical purposes such as keeping track of your current shopping session and enabling you to proceed to checkout and pay for products. These cookies are session cookies, which typically store information in the form of a session and they are stored in temporary memory and are erased when you close the web browser.
Performance cookies
These cookies gather information about how a website is used. They are used by The Mercer Brand to collect statistical information about the number of visitors that use the website through the link in the email newsletters, to measure the success of the newsletters; to collect statistical information about how visitors use this website in order to improve the way the website works and measure the success of competitions and campaigns. These cookies are used exclusively to improve the performance of the website, and with it the user experience. These cookies are persistent cookies and they are stored on your hard drive until they expire or until you delete them.
Functional cookies
These cookies enable a website to save information which has already been entered (such as user names, languages choices, and your location), so that it can offer you improved and more personalised functions. They are used The Mercer Brand to distinguish you from other users of the website, so The Mercer Brand can personalize your shopping experience by making this website and the advertising displayed on it more relevant to your interests and can remember choices you make (such as your user name, language or the country you are in) when you return to visit this website. These cookies are persistent cookies and they are stored on your hard drive until they expire or until you delete them.
Marketing and Retargeting cookies
These cookies are used to deliver adverts and other communications more relevant to you and your interests. They are used by The Mercer Brand to make relevant offers to you outside of the merceramsterdam.com website. Furthermore, The Mercer Brand uses cookies to enable us to fulfil our contractual obligations to third parties, for example to pay a partner if you have made a purchase on this website by following a link from their website. These cookies are persistent cookies and they are stored on your hard drive until they expire or until you delete them.
First and Third party cookies
Both session cookies and persistent cookies are used by The Mercer Brand and third parties on this website.
Cookies placed by The Mercer Brand are called first party cookies and are used for various purposes for example to remember the username and to remember the items in a basket. Cookies placed by Mercer Amsterdam are stored for the period as mentioned in our detailed cookie here or until you delete them. Cookies placed by a different party than The Mercer Brand, are called third party cookies. These cookies may “follow” you through various websites and for a longer period of time, but they do not collect personal data from which the third party would be able to identify you, the individual customer. The third parties placing these cookies may be suppliers who partner with us to deliver our website, companies that participate with us in affiliate marketing programs and other third parties.
For the use of cookies by other companies, the privacy and cookie policy of such other companies applies.
